Make in India: a little doubt, a lot of hope!
A fortnight
ago I came across an article of Swaminathan Aiyar. Amidst all this high talk of
Make in India, he highlighted a very valid difference between Make &
Manufacture. Now in common lingo one may ask “Isn’t that the same thing”? I too
thought the same till I pondered over the matter and dug a little deep into it.If you have
seen the back of an iphone it proclaims to have been Designed in California while Assembled
in China. Commonly thinking one may presume that the cost of designing as
compared with that of manufacturing would not be that high and hence Apple
would be sharing more revenue with the Chinese vendors. However, as quoted by
S. Aiyar to drive his point home, when Apple started selling the iphone for 300
$, China’s share in it was a measly 7 $ while Apple garnered 150 $ through
innovation, marketing and profits. Rest was split among component suppliers
(including Chinese as well), transporters, retailers etc. Now if China’s share was so less in the total cost,
Was this phone really Made in China or merely Manufactured in China? Well we
can say it is Made in US while Manufactured in China. (I think so Apple has been telling this to us in a more subtle manner
through its tagline at the back of the iphone!)
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Quite an informative article Nisarg. Keep posting such quality stuff.
ReplyDeleteThanks KT. So long as you keep on reading, I will keep on writing
DeleteThe question remains about the job creation in rural areas where only the primary source of job creation is MNREGA?
ReplyDeleteTrue. But Indian govt need to shift the surplus labor from agriculture to manufacturing. MnREGA cannot be the permanent solution for very long.
DeleteVery informative , very different and fresh view for this topic , impressive work , keep writing ... Waiting for your next artical ...
ReplyDeleteMake in india might be targeting mass ... have seen young people in india (in mass) doing nothing because of no skills or no motivations Etc.
If u will see the Mahindra company success story u will get the actual idea about how successfully they have implemented the model in india.
Again very nice work Mr. Nisarg😎
Thanx MHK for a detailed feedback and constant motivation. As u r in process of setting up a business u might know the ground realities better.
DeleteGood written n well explained.
ReplyDelete